John Ssenkeezi is a seasoned marketer with over 15 years of experience leading digital transformations at brands like Airtel Uganda, NSSF, and Vodafone. He is also a tutor at The Chartered Institute of Marketing (CIM) and has helped businesses and marketing teams build, optimize, and scale high-performance digital marketing strategies. If you want to stop wasting time on campaigns that don’t convert, this is the expert you need to learn from.