Digicon Academy

John Ssenkeezi

With over 15 years of experience in digital and growth marketing, John Ssenkeezi specialises in crafting and executing high-impact strategies that drive real growth and engagement across various industries and markets. He understands the challenges many professionals face when trying to realise the true value of digital tactics beyond vanity metrics like reach and engagement. He has had the privilege of leading both agency and client-side digital teams for top brands such as NSSF Uganda, Airtel Uganda, Vodafone, Nation Media Group, QG Saatchi & Saatchi, and J. Walter Thompson. In these roles, he successfully transitioned teams from focusing on traditional digital metrics to adopting growth marketing strategies that convert likes, hits, and downloads into tangible leads and sales.

His educational background is robust, with credentials from prestigious institutions like The Chartered Institute of Marketing, Yale School of Management, University of Cape Town, Kyambogo University, Google, Atton Institute, Squared+, the Association of Chartered Certified Accountants (ACCA), and the Online Marketing Institute, among others. John has trained thousands of young professionals in digital strategy and execution, and was recently onboarded as a Tutor for the Chartered Institute of Markeing, UK. He empowers others to challenge existing digital processes and systems, helping them build effective pipelines from the ground up.